A creator-led newsletter network — US, UK & beyond

Attention,
not noise.

We design, launch and run newsletters that turn established creators’ audiences into six- and seven-figure businesses. Brands sponsor inside them — native placements, clear per-subscriber pricing, every send handled by us.

Book a call See the network Clear pricing. No guesswork.
Operating newsletters for
The Bryan Bros Kevin Pietersen Ian Poulter Zire Golf The Bryan Bros Kevin Pietersen Ian Poulter Zire Golf
60%+
Average open rate across the network — around double the industry norm
5%+
Average click rate — our readers act, they don't just open
500K+
Engaged subscribers under management across the network
15%
Audience growth, every single month
For brands & creators

One engine. Two sides.

We design, write and commercialise every newsletter in the network — so brands reach audiences that genuinely trust us, and creators get a title built and run end to end. Neither geography nor category is the constraint: our creators, readers and sponsors already sit on both sides of the Atlantic, and the model works for any sector where a creator has earned real attention.

◆ The advertiser side

Sponsorships that feel native, not bolted on.

Whether you're testing a single title or scaling across the network, we find the right fit and handle everything — briefing, placement, scheduling and reporting — so you run campaigns with confidence and clarity.

  • Highly engaged, self-selected audiences
  • Native placements written in the newsletter's own voice
  • Transparent per-subscriber pricing — know your cost up front
  • One partner, one invoice, across every title
  • US, UK and European brands welcome — quoted in US dollars
View sponsorship options
◆ The creator side

We build the newsletter. You front it.

We design, write, grow and commercialise a newsletter around your name or brand — the full operation, end to end — so you get a real audience and a real revenue line without running it yourself.

  • A newsletter designed, written and run for you
  • We build the audience and the growth engine
  • We source and manage every brand partnership
  • New revenue without sacrificing reader trust

Where we're the best fit: creators with 500K+ followers on their main channel — ideally 1m+. That's the scale where a newsletter becomes a serious business from day one. Beyond that, neither your country nor your category is the deciding factor. American and British creators front titles today, tennis joins golf and cricket shortly, and we'll build in any sector where a creator has an audience that genuinely turns up.

Partner with us
How it works

From brief to live send — handled end to end.

1

Tell us your goal

Book a call and share your product, audience and what a win looks like. No jargon, no long forms.

2

We match the fit

We recommend the titles whose audiences align with your brand — one newsletter or the whole network.

3

Native placement

Creators write the placement in their own voice, so it lands as content readers already trust.

4

Send & report

Your sponsorship goes live and you get clear reporting — so scaling the next round is easy.

The Network

Creator-led titles with audiences that trust them.

Every partnership is live, intentional and approved. These are the newsletters people open first thing — built around consistency, personality and a real editorial voice. Golf and cricket are where we started and tennis is next; the model isn't tied to sport, and we're actively building in new categories.

Partners

Brands that have already run with us.

A selection of the partners who've sponsored campaigns across our newsletters — American, British and European brands, from global tours to the companies redefining the game.

LIV Golf
TGL
Asian Tour
PopStroke
Dormie Network
Ship Sticks
18Birdies
Top100
Takomo
PAYNTR
Papatui
…& many more
Where we work
United States United Kingdom Europe …& beyond

Creator audiences don't stop at borders — or at one category. The brands above run from Florida to Finland, our creators sit on both sides of the Atlantic, and everything is quoted in US dollars wherever you're based. Golf and cricket are where we built the model; we're taking it into new sectors now. If the call times don't suit your time zone, email us and we'll find one that does.

Beyond the newsletter

Want their main channels? We'll open the door.

To be clear: we don't represent these creators — we build and run newsletters with them. But years inside their world mean we know exactly who does their biggest deals. If your brand wants more than the inbox — YouTube integrations, appearances, event sponsorship — tell us what you're after and we'll make a warm introduction to the right people.

Featured opportunity · 2026

Your Golf Tour

The $1m tour built by YouTube golf itself — founded by Grant Horvat and the Bryan Bros, with a 16-player roster of the game's biggest creators and a finale at Wynn Golf Club, Las Vegas. If your brand wants to be part of a property like this, we can put you directly in touch with the people behind the tour and its players.

  • $1m prize purse
  • 16 creator roster
  • 4 events in 2026

We facilitate the introduction; deals are done directly with the creators' own representatives. No agency markup, no middleman on the deal itself.

Received — we'll come back within one business day with next steps.

Sponsorship pricing

Flexible ways to partner.

Whether you're testing the channel or building something long term, pricing is simple and transparent — a flat rate per subscriber, per send. No media-agency markup, no guesswork. Every rate is in US dollars, so a brand in New York and a brand in London are quoted exactly the same way.

One-off
$0.08
per subscriber · per send

Dip your toe into newsletter sponsorship with a single send in one of our titles. The easiest way to test the channel.

Start with one send
Multi-newsletter
$0.06
per subscriber · per send

For brands confident in the model who want to sponsor across multiple newsletters at once and scale reach fast.

Scale across titles
Lock-in
$0.05
per subscriber · per send

Lock in multi-month partnerships across one or more newsletters and access our most advantageous pricing.

Build a partnership

Not sure which fits? Book a 15-minute call and we'll map it to your goals.

Not ready for a call yet?

Get the Tracerrr media kit — network stats, every title, previous partners and full pricing in one PDF.

The placement felt like part of the newsletter — not an ad bolted on. That's exactly why the audience actually reads it.
— Erin Caroll, Head of Paid Media @ ShipSticks
FAQ

The questions brands ask first.

Simple: a flat rate per subscriber, per send. One-off sends are $0.08, multi-newsletter campaigns are $0.06, and multi-month lock-in partnerships are $0.05 — so you always know your cost before you commit. Rates are quoted in US dollars wherever you're based.

Neither. On geography: our creators, readers and sponsors sit across the US, UK and Europe — American and British creators front titles in the network today, and the brands who've run campaigns with us range from Florida to Finland. Pricing is quoted in US dollars for everyone, we invoice internationally, and if none of the call times suit your time zone, email jake@tracerrr.com and we'll find one that does. On category: golf and cricket are simply where we built the model. A Wimbledon champion's newsletter is launching next, and nothing about how we design, write, grow and monetise a title is specific to sport. If a creator has a large, genuinely engaged audience, we're interested in the sector — whatever it is.

The creator writes your placement in their own voice, integrated into the flow of the newsletter. It reads as content the audience already trusts — which is exactly why recall and engagement are so much higher than display advertising.

Absolutely. Many brands run across several titles at once. We handle the coordination, scheduling and reporting across the whole network — one partner, one invoice.

Yes — with one honest caveat. We don't represent these creators; we run newsletters with them. But if you want their main channels — YouTube integrations, appearances, or opportunities like Your Golf Tour — we'll make a warm introduction to the people who handle those deals directly. Tell us what you're after via the introductions form and we'll open the door.

We work alongside creators on structure, distribution and brand partnerships while you keep full creative control and ownership of your audience. One thing worth knowing before you book: the model works best for creators with 500,000+ followers on their main channel — ideally 1m+ — because that's the audience scale that makes a newsletter commercially meaningful from day one. Where you're based matters far less, and nor does your category. We run titles with American and British creators already, we're open to creators in Europe and further afield, and while golf and cricket are where we started, the model isn't tied to sport — any sector where you've built real attention works. If that's you, book a call and we'll walk you through how it works.

Once we've agreed the fit, placements are typically scheduled into upcoming sends within days. Book a call and we'll give you real dates for the titles you're interested in.

Get in touch

Brand or creator? Let's talk.

Whether you want to sponsor across the network or launch a newsletter of your own, tell us a little about you and we'll come back within one business day — US, UK, Europe or further afield. Prefer to talk live? Book a call.

Or email us directly at jake@tracerrr.com

Thanks — that's landed. We'll be in touch within one business day.

Let's put your brand where people are paying attention.

Book a 15-minute call and we'll show you the titles, the audiences and the pricing that fit your goals.